Case studies

I work with people who have big things to say, and need help working out how.

Like founders with strong voices and serious ambition, who light up when they speak about what they do. But when it comes to writing, the spark gets lost.

Or growing teams that don't have things formalised, and need to put their tone of voice and messaging into words to get everyone on the same page.

Or large organisations with a jumble of different ideas that need a fresh pair of eyes to untangle everything, and find a voice and message everyone agrees is right for the brand.
A portrait photo of Felicity Wild's face. She's got blonde bobbed hair, green eyes and is smiling in what she hopes is a welcoming way. She's in her early 30s and wearing a grey knitted turtleneck.
Felicity is incredibly talented with words.

She made the whole process so smooth with effective and to-the-point explorative chats that got us deep into the core of our company.

Felicity managed to find where all our thoughts aligned, without bland compromises, and created a set of guidelines we love!

Tanja Tankred
Felicity really helped us hone our brand's messaging.

Not only does she really listen, Felicity makes suggestions and offers directions that just make total sense. It was an efficient and effective process that I not only enjoyed, but took real value from.

Craig Freeman
Chief Growth Officer at brandformula
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10 rounds of edits and your copy still isn't right?
Sounds like you need my help — book an intro call or email*
*Available for projects starting April 2023 and beyond.