I could give you loads of reasons. Instead, I'll let my clients do the talking.
On your brand's tone of voice and the big things you have to say.
To write authentically in your brand's voice and communicate what you really want to say.
Be more consistent
Get the tools to help everyone on your team bring your brand's voice to life.
I started Tone of Voice Nerd because too many of my clients were investing in vague tone of voice guides that didn’t help their team, or freelance copywriters like me, write good copy.
I knew I could do a better job and produce tone of voice guides—or brand voice blueprints, to use their fancy name—people would actually find useful.
They're designed to give you clarity on how to speak to customers, the confidence to communicate who you are as a business and the tools to present the value of what you do to the world.
Follow me: Twitter // LinkedIn
© Tone of Voice Nerd Ltd. Company No: SC725563.